Make Lemonade — Postcards

About This Project

I designed a series of playful, on-brand postcards for Make Lemonade, a coworking community built for women entrepreneurs. The goal was to create tangible, upbeat marketing pieces that reflect the energy and empowerment at the heart of the brand — while clearly communicating membership and space rental details.

 

One version served as a bold motivational keepsake (“ACTUALLY, YOU CAN”), while the other delivered a bright, informative overview of services including day passes, memberships, and event rentals. I balanced clean typography with eye-catching hierarchy, brand colors, and a layout that’s equally effective pinned to a board or handed out at a pop-up.

 

Make Lemonade is a coworking space for women located in downtown Toronto and has been featured in Forbes, Azure, Toronto Life, Chatelaine and Domino.