Absolute — Brand Guide

About This Project

As the lead designer and primary author of Absolute Security’s internal brand guidelines, I developed a comprehensive system to align teams across product, marketing, and executive functions. This living document covers everything from visual identity and tone of voice to design systems and asset usage—ensuring brand consistency at every touchpoint.

Working closely with stakeholders, I created the guidelines content, art directed visual examples, and collaborated with design leads to reflect the brand’s evolving strategy.

 

Absolute Security is a leading provider of cybersecurity solutions, specializing in endpoint protection and zero-trust architecture. Its technology is embedded in over 600 million PCs and trusted by OEMs including Microsoft, Acer, Dell, HP, and Lenovo.

View the Brand Guide